Helpful Articles for
Your Marketing Success

Checkout some of the latest news and updates that we have for you on this page, you can also find some helpful tips and information to help you market your products effectively.

Latest company updates and industry news

Getting Emotional In Your Sales Copy

By , April 30, 2017 , 0

You’ve seen it a million times. Ads aimed straight at your heartstrings, or designed to make you mad enough or

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Driving Traffic, Leads and Sales With Your Website

By , April 15, 2017 , 0

Having a website alone is not the key to great results. Instead, it is the ability turn your website into

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Reach More Audience Through Inbound Marketing

By , March 30, 2017 , 0

Inbound marketing is a comprehensive solution that helps many businesses further expand and connect with their customer base. Here’s how

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Why I Recommend Fotojet.com

By , March 17, 2017 , 0

Everyone wishes they could master the art of Photoshop. After all, graphic design and photo editing tools have now become

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What Is SEO?

By , March 15, 2017 , 0

Many businesses want to increase the exposure of their websites in search engine results. One way of improving your website’s

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Creating a Successful Lead Nurturing Campaign

By , February 28, 2017 , 0

Lead nurturing is about keeping conversations going over time, building relationships, and allowing the creation of interest in products and

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Convert Visitors Into Leads

By , February 15, 2017 , 0

The first step in creating an effective inbound marketing campaign is to come up with something to offer potential customers

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Blogging: An Integral Part of Inbound Marketing

By , January 30, 2017 , 0

The key to building a successful Inbound Marketing program for your business is based on establishing an ongoing blogging program.

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Creating Buyer Personas

By , January 15, 2017 , 0

Marketing can be a hard line of work. Every business, no matter what it markets, is going to attract certain

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Generating Website Traffic that Converts into Leads

By , December 30, 2016 , 0

We specialize in increasing your business’s bottom line by bringing you more traffic and converting that traffic into leads that

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Why You Should Hire a Business Consultant Today

By , December 15, 2016 , 0

Business consultants provide management consulting to help organizations improve performance and efficiency. These professionals analyze businesses and create solutions while

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When Do You Need a Business Consultant?

By , November 30, 2016 , 0

There comes a time when you need an expert opinion to ensure you and your business reach its full potential.

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Reputation Management: The Basics

By , November 15, 2016 , 0

Once you’ve spent a lot of time building a brand for yourself, it’s very important to make sure you also

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Why Your Mission Statement is a Crucial Component of Your Brand

By , October 30, 2016 , 0

If you want to create a strong brand that can inspire your customers and your staff alike and that has

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Branding 101

By , October 15, 2016 , 0

If your company currently lacks a strong brand, then you will find it much harder to market yourself and to

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A Quick Introduction to Rebranding

By , September 30, 2016 , 0

If you’ve been reading the blog and have been inspired by the many examples we’ve looked at of great branding,

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Fantastic Examples of Branding You Can Learn From

By , September 15, 2016 ,

Before we go, let’s take a look at some brilliant examples of branding that you can learn from. Let these

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Reputation Management Basics

By , August 31, 2016 , 0

If you get all this right, then you should develop a reputation for your business so that whenever someone sees

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Delivering On Your Promise – How to Stick to Your Company’s Core Values and Achieve Your Mission

By , August 15, 2016 , 0

Your branding isn’t really about what you say though, it’s about what you do. As we mentioned earlier, a brand

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Promoting Your Brand – How to ‘Be Everywhere’

By , July 15, 2016 , 0

Why do you need to go to the trouble of creating or acquiring all of these different elements for your

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Creating Your Look – Logos and Much More

By , June 30, 2016 , 0

Now it’s time for the fun stuff: creating a logo and finding other materials. The purpose of your logo is

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Choosing Your Mission Statement and Name

By , June 15, 2016 , 0

What is a brand though? For many of us, the word brand calls to mind two things: a name and

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What is a Brand and Why Does it Matter?

By , May 31, 2016 , 0

When you think of any big company, the brand is probably the first thing to come to mind. In fact,

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How to Get Customers to do Your Marketing

By , May 16, 2016 , 0

If you’ve been promoting a company for any amount of time, you know it can be a difficult endeavor. In

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4 Tips to Make More Time for Marketing

By , April 29, 2016 , 0

When running a small business, there are a million-and-one necessities that require your attention at any given moment. Some of

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Guerrilla Marketing Tips Every Small Business Should Be Using

By , April 15, 2016 , 0

Guerrilla marketing focuses on low-cost and unconventional techniques meant to gain maximum exposure. These low-cost methods are essential since it’s

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Facebook Marketing Mistakes Small Businesses Should Avoid

By , March 30, 2016 , 0

Small businesses have quickly realized that online marketing is essential for success. And while there are a multitude of online resources for marketing, Facebook is undoubtedly one of the best. The site saw over 1 billion daily users in September 2015 alone, so it is obvious companies can reach untold amounts of people here. That is, of course, as long as they avoid these common mistakes.

Social Media Marketing Essentials You Are Screwing Up

By , March 15, 2016 , 0

Even the most novice social media marketer knows a few essentials. From the best times of the day to post

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The Content Marketing Trends That Will Shape 2016

By , February 15, 2016 , 0

Content marketing has become one of the most powerful tools at a marketer’s disposal. Instead of attacking consumers with an

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Lessons From Horror Movies that Local Businesses Should Know

By , January 29, 2016 , 0

Horror movies, at least for those who can stomach them, provide a great entertainment release if you are looking to

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How Local Businesses Can Grow Through E-Books

By , January 15, 2016 ,

Anyone marketing for a local business knows the importance of content marketing, but they often consider articles, blogs, or videos

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Why You Need Visual Content Marketing in your Toolbox

By , December 29, 2015 ,

If you actually need any more evidence the Web is gaga over visual content, look no further than the fastest-growing

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How to Make Sure You’re Not Being a Conversion-Killer

By , December 15, 2015 ,

There’s little worse than being the cause of your own business missteps. However it comes about, you feel the fool

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7 Content Promotion Tactics to Employ

By , November 30, 2015 ,

If you build it, they might not come. That’s the sad truth about creating stellar content that no one is

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7 Low or No-Cost Ways to Market your Small Business

By , November 15, 2015 ,

You know you need to be marketing your small business more effectively, but the cupboard seems to be bare when

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Think the Internet “gold rush” is over? Think again!

By , November 3, 2015 ,

The Internet – fast, anonymous, accessible 24 hours a day-and is an essential part of everyday life! It’s become THE

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7 Ideas for Killer Videos

By , October 30, 2015 ,

There’s little doubt that video marketing can and should play a huge part in your business, but very often the

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7 Tips for Amazingly Effective Headlines

By , October 15, 2015 ,

In case you haven’t yet discovered this, headline writing is one of the most important and potentially lucrative skills you

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Scaling Content with a Small Staff

By , September 30, 2015 ,

Scaling Content with a Small Staff – Gizoom Marketing and MediaSo you’re down with the fact that content marketing is

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How to Create an Effective Content Marketing Calendar

By , September 15, 2015 ,

One of the biggest hurdles businesses find with executing a content marketing plan is, well, the lack of a content

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10 Best Practices to Steadily Grow Your Email Opt-in Lists

By , August 31, 2015 ,

When it comes to email marketing, there are a few truths that quickly come to light: One, having acquired your

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7 Awesome SEO Tips for Small Business Marketing

By , August 15, 2015 ,

Most people consider SEO something of a dark art, and don’t pretend to have a clue where to start, and

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Expand Your Email List Using These 7 Great Tips

By , July 30, 2015 ,

Cultivating and expanding your customer and prospect email lists are the one sure way to ensure a long lasting success

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Make Your Facebook Business Page Work for You

By , July 15, 2015 ,

Making your small business Facebook page a hub of social activity for your business is a major task if you

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How to Use Emotion in your Copy

By , June 29, 2015 ,

For just about as long as man has attempted to convince others about something in print, the use of emotional

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Getting Started with Social Media Marketing

By , June 15, 2015 ,

If you haven’t yet embraced the fact that you’ll be needing social media marketing from here forward, well, I hope

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6 Tools to Help You Get Control of Your Business

By , May 29, 2015 ,

Marketing Let’s face it, as marketers we love it when tools come along that make our lives easier. Marketing online

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How to Win Big with Local SEO in the Coming Year

By , May 15, 2015 ,

While it would be perhaps comforting for you to say that Local SEO is much the same as last year,

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How You Can Effectively Use Google My Business

By , April 30, 2015 ,

Recently we discovered the latest and greatest offering from the folks at Mountain View, otherwise known as Google. They’ve come

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Confused About Marketing On Facebook? Try This Advice Today

By , April 15, 2015 ,

Have you been told that Facebook marketing is a must for your business to survive? If you’re a bit confused

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